As a small business or freelancer, it’s probably fallen to you to produce the copy for your website and marketing content (along with everything else you have to manage) but how do you know your copywriting is working? Being faced with a blank screen is tough and so it’s unsurprising that most people don’t ever…
A Copywriter isn’t Just Good With Words Today’s copywriter is multi-talented with skills in content marketing and a solid grasp of what works on each of the digital channels. That’s a great bonus for anyone employing the services of a freelance writer – especially if you’re a smaller business. Your copywriter will not…
Does a Small Business Need a Copywriter? Whilst larger organisations and marketing agencies have been using the talents of copywriters for many years, many smaller businesses and freelancers are only just realising the benefits of professional copywriting. With the explosion in content marketing, freelance copywriters and content writers are now in hot demand but…
